About
Hi, I’m Betsy.
I’ve spent my career growing brands, leading teams, and figuring out what comes next—first in marketing, then in operations, and eventually in the CEO seat.
My story
From marketing to the CEO seat
After about 15 years at Hershey Entertainment & Resorts, I joined Duck Donuts as its marketing leader and went on to become COO and CEO. Along the way, I helped grow the brand from about 20 to nearly 200 locations, including international expansion.
- Hershey Entertainment & ResortsAbout 15 years in marketing
- Duck Donuts: marketing leaderJoined to lead the brand
- COOOperations and growth
- CEOAbout 20 to nearly 200 locations, including international
Today
Growth strategist, executive coach and speaker
That experience shapes the work I do today as a growth strategist, executive coach, and speaker. I help businesses find direction and leaders build the confidence, clarity, and skills to move forward.
Founder
Loud & Lifted
I’m also the founder of Loud & Lifted, a women’s leadership platform built around honest conversations, meaningful connections, and the belief that you shouldn’t have to figure out leadership alone.
My approach
Warm, direct, and practical—with a little humor along the way.
I’ll ask questions, challenge your thinking, and help you turn a good conversation into a next step.
Home base
I live in Central Pennsylvania with my husband and two daughters.