Business Advisory & Fractional Executive Support

Help your business move forward

with clear direction and experienced leadership.

Let’s Talk About Your Business

Betsy Hamm Lifted Studio

As your business grows, the decisions get more connected.

I work with founders and leadership teams to clarify where the business is going, what needs to change, and how to make progress. Drawing on experience across marketing, operations, and the CEO seat, I bring a practical perspective to growth—and help turn direction into action.

Through strategic advisory, focused projects, or fractional executive support, we’ll build an approach around what your business needs.

Your strategy affects your brand. Your structure affects your team.

And your ability to execute determines whether the plan goes anywhere.

Ways to work together

Built around what your business needs

1

Strategic advisory

An experienced sounding board for founders and leadership teams as you make the big calls.

2

Focused projects

Defined work on a specific challenge, like a growth plan, brand repositioning or operating structure.

3

Fractional executive support

Part-time COO or CMO leadership, embedded with your team to drive execution.

Focus areas Growth strategy Brand & marketing strategy Operations & structure Leadership & teams

Experience you can lean on

20 → ~200
Duck Donuts locations, including international expansion
CEO SEAT
Marketing leader, then COO, then CEO
15 YRS
Marketing and brand leadership at Hershey Entertainment & Resorts

Let’s talk.

Tell me about your business

Share a little about where your business is and what you’re working toward. I’ll follow up to set up a conversation.

Leadership notes, every two weeks.

Get on the list.

Leadership notes, event invites and new episodes, every two weeks.